NIU Kitchen + Wine


Brand Extension Proposal
Conceptualization
Motion graphics

Work for Lemon Yellow



Exploring fresh ways of expressing NIU Kitchen & NIU Wine’s brand, a Michelin Guide restaurant in Downtown Miami.  Within established brand guidelines, I delved into NIU’s unique approach to food and uncovered a subtle and poetic quality that defines their identity. This exploration led me to investigate concrete poetry, kinetic typography, and motion graphics, which naturally aligned with the project. 

* The details provided showcase a conceptual exploration and have not been executed or published at this time.